Biden Administration to Launch Renewed Effort to Convince Americans to Get New, Unproven Boosters

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President Joe Biden and his administration are launching a renewed campaign to convince Americans to get the new, unproven COVID-19 vaccine boosters, with Biden scheduled to get one on Oct. 25.

The campaign involves a fresh slate of advertisements, pop-up events, and a flurry of emails, the White House said.

The U.S. Department of Health and Human Services (HHS), for instance, will have ads aimed at black and Latino people air in more than 30 markets in English and Spanish across television, radio, and print.

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