Click here to read the full article.
One Costco location was seen over the weekend with slashed prices for Bud Light beer as Anheuser-Busch InBev continues to navigate the fallout of its decision to partner up with transgender social media influencer Dylan Mulvaney.
The partnership has cost the company many lifelong customers and a whole lot of revenue.
The brand’s reputation has been harmed so much that it might never fully rebound.
Bud Light is a punchline on social media, and cases of it are sitting on store shelves.
On Sunday, conservative commentator Ryan Fournier shared an image of cases of the brand being sold at a substantial discount at Costco.
Fournier’s photo showed 36-packs of Bud Light on sale for only $14.97.
“This is insane,” he commented.
Continue reading here.
Scroll down for comments and share your thoughts!
GIPHY App Key not set. Please check settings